24 / June / 2021

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Do you remember the 'Sustainable Thinking' exhibition organized by the Ferragamo Museum in Florence? I was going to visit it in March last year but the cursed pandemic blocked everything and frankly I'm still trying to figure out if...
Have we ever talked about tights here? It seems to me not … about socks yes, for example those in bamboo that save gorillas, so let's add another piece to the puzzle, also because, apart from the summer, the...
It has not been since yesterday that fashion has been a show, in every sense. Cinema and television have always been interested in this world that has, let's face it, its charm, also because it offers infinite points of...
One of the many aspects to consider when it comes to ethical fashion is that related to certification; a brand or a company are certainly more credible if production and / or products are certified and there is really...
The increasingly frequent use of digital in the fashion industry is not just a direct consequence of the pandemic; if it is true that events, fashion shows, fairs have necessarily passed online for the reasons we now know, it...
Those who follow the blog will certainly have already heard of Matteo Ward and his WRÅD, which over time has become, as well as a sustainable clothing brand, also a consulting service for brands that have the desire to...
Another merit of ethical fashion is to have cleared recycling and upcycling, making them something chic. Having forgotten what was a waste or something of little value, we see them transformed into objects of desire, as happens for example...
It is an established and positive reality that luxury brands are slowly adapting to more sustainable choices in all stages of their production, and this for both clothing and accessories. I recently talked about the latest Reebok models, made with...
Yes, every now and then we also talk about shoes and especially sneakers, sustainable obviously. Many sports brands are moving in a greener direction, in the past we talked about Nike's commitment, with lights and shadows due to the...
Now it is a certainty: Covid and everything it has involved have shaken up the fashion system and the results are already being seen. On the one hand a profound crisis of fast fashion chains with closed stores, turnover...

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